December 2003 - Posts

Point2 Realty Solutions Inc. releases Agent Handshake™

Point2 Realty Solutions Inc. ("Point2") recently announced the release of 'Agent Handshake™.' Handshake allows real estate professionals to determine exactly where and how their listings are displayed on the Point2 Agent Network.

The aptly named Agent Handshake allows members to 'agree' with other members to display each other's listings on their websites. Members can control the sharing arrangement with any and all agents on the Network.

"Agents have quickly recognized that these sharing arrangements have everyone's best interests in mind; listing agents increase exposure for their properties, buyer's agents increase their inventory, and homebuyers and sellers get the information they need to make decisions," says Brendan King of Point2. "The Network thrives on the idea that agents are in the best position to determine where their listings are advertised."

The Network has grown to over 17,000 real estate professionals in the 11 months since it was introduced. The network's growth is a direct result of its members spreading the word to others in the real estate community.

Members on the Network use software called "Point2 Agent" to get the rich listing information necessary to make buying decisions in front of relevant, motivated homebuyers. To achieve this, the software allows agents to build and host virtual office websites (VOW's). Each VOW is constantly communicating with other VOW's throughout the Network to immediately inform applicable buyers of any new listings added to the Network.

Network Members control whose listings appear on their website and how those listings are displayed. Additionally, they can track activity and send branded email and print brochures of any listings they are sharing. Point2 Agent's latest version also includes upgrades to existing features including an advanced Home Search and additional statistics and reporting tools.

Point2 Agent is available at www.point2agent.com. There are three Membership levels - Standard, Professional and Premium. The Standard Membership is free to real estate professionals. The Professional and Premium upgrades are $29.95 and $99.95 per month respectively.